Two New Zealand girls have won the national most innovative product or service award from the Enterprise Studies Program for developing a “perfume pen”. Their invention is a combination of a standard ink pen and a perfume dispenser designed to allow women to cut down on clutter, and increase functionality from everyday objects. For their …
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New Kate Moss Fragrance
Kate Moss has just launched a new fragrance named Vintage that is said to be inspired by her love of vintage clothing and fashions. Though not directly related, Moss has said that she will be developing a new line of cosmetics and hair care products to be released at around the same time as her …
To Tweet or Not to Tweet?
Everyone waited for the president’s reply today in the first ever Presidential town hall of China, as the question of Twitter and its use in China was raised here. China has the highest number of people in the world hooked on the net who were tweeting away happily before July, when the Chinese government blocked …
Shoplifting is on the Rise in the UK
So we’ve covered some notable perfume heists before, however things are going from bad to worse for perfume retailers in the UK. Retail theft is on the rise, and you guessed it perfumes are near the top of the list of items stolen. What makes matters worse is that this rise in shoplifting seems to …
Rihanna Plans to Launch her Own Perfume
Rihanna has announced that she plans to market her own signature scent following the promotion and release of her new album. The perfume is expected to launch in early 2010 and in her own words will be a “scent that no man can resist”.
Part 2, A Tale of Two Dueling Perfume Celebrities.
In the other corner we have Peter Andre. Sometimes musician and ex-husband of Katie Price; no wonder there is a feud. Andre is launching a perfume called “Unconditional” aptly named after the first single on his new CD. Interesting cross marketing, however here is where things begin to falter. When asked to describe his new …