Some say emailing is outdated. Hardly! According to a Mckinsey & Company survey, email is significantly more effective at acquiring customers than social media. Why? Because 91% of consumers use email daily whether it is to connect with friends & family, do business, make purchases or sign up for newsletters. Email is said to be …
Social Media
Why Microsites Bring You More Sales
Before I go ahead and tell you about how to benefit from microsites, let me explain what a microsite is first. Defining a Microsite It would be a website technically, but not as large as what we would actually see in the online world usually. A microsite is different from a normal website, because it …
4 HOT Tips for Successful FACEBOOK Advertising
Facebook is an amazing platform to sell your products and services. To do that, the ads you place there should be well optimized and relevant. There are ways to make the best use of the hyper-targeted platform for ad placements. Today I would like to speak with you about it in details, so please read …
Does Your Website Scale Down and Look GREAT on PC, Mobile AND Tablet Screen Sizes?
If NOT, you will want to upgrade your website to a Responsive Design. Here’s what I mean by this: When a visitor comes to your website using their mobile phone, iPad, Galaxy Note, Laptop, Personal Computer, etc…, are the pages and main menu user friendly and easy to navigate no matter what technology they are …
Get Ready to Market on Twitter Soon!
For most people, it’s probably no big surprise that Twitter have been ‘secretly’ trying out an advertising platform that they can fully integrate with their micro-blogging service; so what are they hoping to achieve from this self-service advertising platform? The aim is to be able to generate enough revenue to make sure that the company …
Facebook Marketing – Keeping it Just between Friends
It’s always nice to be liked, it gives us a feeling of being accepted, or that we’re doing things that keep other people happy; but what does it mean for you if you have a brand that’s ‘liked’ online? Now, more than ever, companies have a golden opportunity to interact with their customers, to find …