If you do nothing else for your website, the one thing you must do is test it for mobile readiness. A mobile-ready/mobile-friendly website is one that loads and displays properly on mobile devices such as iPhones, smartphones, and tablets. Before getting to the explanation of how to test a website for mobile readiness, let’s first …
How to Kill it Online using Google Analytics
If you are using Google Adwords or any sort of ad campaign to increase your revenue, you need to employ Google Analytics on your website. The ninja in the background, silently collecting data, Google Analytics can provide the data you need to analyze which campaigns are working and which ones need to be bumped. Not …
5 Reasons to Redesign Your Website NOW!
Sure you have a website… BUT is it working for you? As with anything else, without being given the proper attention, after a year or two a company website can stagnate or become obsolete to the point where no one visits it any longer. And what would be the point of paying for a website …
How to Save Money by Adding Negative Keywords
Are you paying hundreds or even thousands of dollars in your AdWords campaigns for IRRELEVANT clicks? Unless you have added NEGATIVE Keywords to your campaign, I can almost guarantee you that you are. I had a client who was wasting over 70% of their AdWords pay per click money due to not knowing about this …
Why Microsites Bring You More Sales
Before I go ahead and tell you about how to benefit from microsites, let me explain what a microsite is first. Defining a Microsite It would be a website technically, but not as large as what we would actually see in the online world usually. A microsite is different from a normal website, because it …
Target Your Audience with Google AdWords
Everyone wants to get famous or at least seen on the Internet. Having a great idea might not be enough when it comes to making the idea public. There is work to do in order to spread the website in question. It is clearly somewhat difficult to get a project up and running, and even …